Profile, understand and track your database for greater insights
The Profile Module plots your database and digital campaign responses,
against The Australian Bureau of Statistics overlay for a deeper level of database profiling.
Hyper Hub Profile Module
Plots database lists and campaign responses
Target the correct persona by geo-demographic area
Improve your understanding to create relevant campaigns
Overlay campaign responses with existing database lists
Database profiling to maximise your ROI
Small Businesses, Not For Profits, Local Government Areas,
Governments and Associations.
Features & Benefits
The unique ability of the Hyper Hub to link all modules together combined with the Profile module capabilities, delivers greater insights and a deeper geographical understanding of your database.
Profile module tracks in real-time which allows marketers to understand campaign efficiency and make changes if the responders are not in the intended geographical area.
Zoom in mapping and Australian Bureau of Statistics mesh block overlays, create visual and powerful geographical reporting and analytics.
Profile module includes sorting capabilities such as results by top ten postcodes, mesh block personas (family composition, gender etc) , campaign type and more.
Watch the results of your digital marketing campaign be plotted on the Australian map live, and across multiple devices including your mobile!
Marketing Communication & Database Engagement Software
Simple to use
Easy to understand
One interconnected system
Available on multiple devices
Running in real-time
Downloadable presentation reports
A Community Engagement tool
Using the Survey Module of the Hyper Hub, Hyper Hyper profiled more than 300,000 people across Australia to determine their Consumer Behaviour which we have broken down into DNA Profiles.
This information forms a building block of rich data you can use to make your targeted selection of DNA Profiles (persona’s) or to learn more about your own database.
You have the ability to profile people on more than 6 layers of deep analytics including location and region data, and the Australian Bureau of Statistics Meshblock and Census data and more than 50 profiling questions from The Australian Pulse®.